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Human-centered Design, Research and creative strategy


After initially training in Scandinavia, over a decade as a design professional has given me a global perspective through work in New York City, San Francisco and London, and projects based in Latin America and East Asia.

I currently design for our mobile platforms at Spotify, specifically with a focus of introducing podcasts to a larger audience and make talk audio and music work well within the same experience. Prior to that I ran product, service and strategy projects as a design lead at IDEO in London.

My skillset covers all stages of the innovation process from defining strategy to leading research and identifying key insights, building prototypes, visualizing scenarios and working closely together with product and engineering teams. 

A hybrid background has made me agnostic to industries and mediums – I’ve designed for assistive technology, public media surfaces, creative digital tools, media consumption, exhibitions, retail and education, in all formats from web, mobile, hardware, IoT and physical environments.

I base my design intuition on research into people’s needs. A human-centered innovation process helps me tackle complex challenges in a structured way, while staying open to the inspiring quirks of human behavior.